News & Articles

May 11, 2020

Going Public 101: What You Need To Know To Get Started

Article by: Joseph Safina | Published by: Forbes Finance Council

Public companies like Apple and Facebook are often in the news, especially when they first launch an initial public offering (IPO). Going public is a great way to raise capital for a business. It raises a company’s public profile and perception, but it’s not an easy fix. Going public changes the power dynamic of a company, splitting ownership and inviting regulatory scrutiny. It’s not for the weak of heart. An IPO is only one way to go public, too. Direct public offerings and alternative public offerings are also popular. Whatever method you choose, your company will receive a valuation as […]
March 11, 2020

Why Brands Are Shifting To Direct-To-Consumer Marketing

Article by: Joseph Safina | Published by: Forbes Finance Council

The past few years have seen a dramatic uptick in the number of direct-to-consumer (D2C) brands. This explosion has shifted the brand/consumer relationship — no longer are upcoming brands (or traditional ones, for that matter) relying on physical stores or intermediaries to showcase their products or services to the public. Consumers can now buy everything from makeup and eyeglasses to household items and vitamins online, direct from brands themselves, effectively cutting out retailers. Today’s consumers own this buy/sell relationship, in a sense. The majority of today’s D2C brands were born on the internet. Their target audience is the younger generation […]
February 25, 2020

How To Position Your Company For A Liquidity Event

Article by: Joseph Safina | Published by: Forbes Finance Council

Any exit strategy must be well planned and executed to yield maximum benefit. In the American corporate world, many investors don’t plan the liquidity processes of their companies, the end result being undervaluation. Whether your company is going through a sale, initial public offering, private equity or leveraged recapitalization, a liquidity event is a critical process every business should take seriously. Having worked with lots of business owners and investors in the past, I’ve found that liquidity events tend to be problematic. While a strategic acquisition is an ultimate goal, several themes emerge that hinder and drag the process for […]
September 13, 2019

Joseph Safina Accepted into the Forbes Finance Council

Published by: PRWeb

Safina Asset Management accepted into Forbes Finance Council Forbes Finance Council is an Invitation-Only Community for Executives in Accounting, Financial Planning, Wealth and Asset Management, and Investment Firms Safina Asset Management, has been accepted into Forbes Finance Council, an invitation-only community for executives in accounting, financial planning, wealth and asset management, and investment firms. Joseph Safina was vetted and selected by a review committee based on the depth and diversity of his experience. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors.[…]
August 23, 2017

Inc. Magazine ranked Financial Carrier Services on its annual Inc. 5000

Published by: Business Insider

Inc. 5000, an exclusive ranking of the nation's fastest-growing private companies. The list represents a comprehensive look at the most important segment of the economy—America's independent entrepreneurs. Companies such as Yelp, Pandora, Timberland, Dell, Domino's Pizza, LinkedIn, Zillow, and many other well-known names gained early exposure as members of the Inc. 500. Financial Carrier Services, Inc.'s President, Derek Skea shares his excitement, stating: "I began reading Inc. Magazine years ago as a young man with a dream of owning my own business. Inc. has educated and motivated me over the years. […]

February 2, 2013

Mitchum Motorsports kicks off SCC season at Daytona

Article published by: Motorsport Collection

Mitchum Motorsports returned to Daytona for the 2013 GRAND-AM Continental Tire Sports Car Challenge season opener Friday. The #6 Sunoco/TrackPro Advisors Camaro finished 23rd in GS class while the team’s pair of BMWs finished 24th and 25th in the ST class. Lawrence Davey and Mike Skeen shared driving duties in the Camaro and had the car running in the top 10 before some car-to-car contact forced an additional pit stop. Unfortunately there just wasn’t enough time left[…]

November 1, 2012

Driven To Success | 2011 Ford F-450 4×4 King Ranch

Article by Bob Carpenter | Published by: Motortrend

Joseph Safina of Fort Lauderdale, Florida, is a professional race car driver currently running in the Grand Am Rolex series. He went out looking for an all-black ’11 Ford F-450 4x4 King Ranch pickup and couldn’t find one—the local dealer said it would take months to get one. So he bought a green and tan two-tone truck that he found on the Internet and drove it home from Virginia to his shop (Safina Performance) in Florida. […]

December 21, 2011

Mitchum Motorsports announces plans for 2012 Daytona 24H

Article published by: Motorsport Collection

Liqui Moly Team Engstler & Mitchum Motorsports to Field Porsche at Rolex 24 David Murry, Franz Engstler, Gunter Schaldach and Joe Safina to Drive Virginia Beach, VA (December 21, 2011) David Murry, Franz Engstler, Gunter Schaldach and Joe Safina have been signed to drive the Liqui Moly Team Engstler Mitchum Motorsports Porsche entry at the 50th anniversary Rolex 24 at Daytona. The veteran drivers will pilot the #20 Porsche 997 GT3 as the Liqui Moly livery returns […]

October 4, 2008

Safina Makes Marlin Sponsorship Work

Article by J.J. O'Malley | Published by:

Often, deserving stories are overlooked, buried deep in the copy or unfortunately even ignored. Such a deserving story was the efforts of Joe Safina Racing with Mitchum Motorsports at Homestead, and the 17th-place finish of Joe Safina, Derek Skea and Anthony Lazzaro in the No. 74 Florida Marlins Porsche GT3.[…]